Janelle SchwartzVice President, Sales & Marketing
Janelle Schwartz oversees sales, marketing, e-commerce, public relations, social media and corporate social responsibility initiatives for M&R’s entire portfolio.
During her six years with M&R, she developed business plans and established sales offices for eight newly constructed hotels in New York and supported sales and marketing efforts for 11 hotels that joined the portfolio, including two in the Caribbean.
She also initiated and managed the company’s revenue management program, multiple property websites and the corporate website, produced sales and marketing collateral for the corporation and its hotels and developed social media and media relations policies and procedures.
A 32-year hospitality veteran, she was vice president of sales and marketing for Stonebridge Companies from 2010 to 2012, responsible for business planning, strategic planning, creation and implementation of sales and marketing campaigns, hotel openings, rebranding, management of operating revenues and sales team leadership.
Prior to Stonebridge, Schwartz was director of sales and marketing for the Hilton Waikiki Beach in Honolulu from 2009 to 2010, responsible for the resort’s sales, catering and revenue management teams and for managing public relations and advertising.
Earlier in her career, she served in a variety of sales and marketing roles for Prism Hotels & Resorts, Omni Mandalay Hotel, Omni Los Angeles at California Plaza, Harrell Hospitality, Hilton Worldwide, Prime Hospitality and Richfield Hospitality Services. She also served briefly as chief talent matchmaker for Cobalt Careers, an executive recruiting firm in Montvale, New Jersey.
Schwartz earned a bachelor of arts degree in organizational communications at Arizona State University, Tempe, and a master of business administration degree in communications at Stanford University, Palo Alto, California.
She is a member of the IHG Owners Association.